Dec 19, 2023
Welcome to another enlightening episode of Lesser Known People, where we uncover the stories of individuals who left an indelible mark on history, sometimes literally. Today, we’re diving into the life of Robert Chesebrough, the man who brought us Vaseline. Yes, the slick stuff that’s been a household staple since your great-grandma’s time. Get ready to slip and slide through the life of a man who turned a sticky situation into a smooth empire.
Born in 1837, Robert Chesebrough was a chemist with an unquenchable thirst for innovation and a knack for making the best of a gooey mess. While most people would run in the opposite direction upon encountering a substance like “rod wax” (the stuff that clogged up oil rig machinery), Chesebrough saw potential. Because why not bottle it up and sell it?
Chesebrough wasn’t just a chemist; he was a showman, too. After patenting his petroleum jelly as “Vaseline” in 1872, he took to the road with a fiery demonstration. He’d burn his skin with acid or an open flame and then slather on Vaseline, claiming it healed faster with his miracle jelly. Now, you’ve got to admire a man willing to set himself on fire to prove a point. Move over, modern influencers—Chesebrough was doing extreme product demos before it was cool.
Robert Chesebrough wasn’t afraid to get his hands dirty—or greasy, for that matter. He reportedly ate a spoonful of Vaseline every day to demonstrate its safety. While we don’t recommend this as a balanced diet, you’ve got to hand it to the guy for committing to his product. If only every CEO had this level of dedication, imagine the possibilities (or maybe not).
Thanks to Chesebrough’s slippery sales tactics, Vaseline became a staple in medicine cabinets worldwide. Need to soothe a burn? Vaseline. Chapped lips? Vaseline. Squeaky door? You guessed it—Vaseline. It’s the Swiss Army knife of ointments, thanks to the entrepreneurial spirit of a man who saw potential in the most unlikely places.
Robert Chesebrough’s legacy is a testament to the power of perseverance, creativity, and a little bit of chutzpah. From a sticky substance on an oil rig to a product found in almost every home, Chesebrough’s Vaseline has stood the test of time. Join us on Lesser Known People as we explore the life of a man who didn’t just smooth things over—he slicked them up with style.