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Lesser Known People


Jan 16, 2024

Bryan Johnson and the Quest for Eternal Youth: A Cautionary Tale of Kale Smoothies and $2 Million

You know those “live forever” schemes that seem straight out of a sci-fi flick? Like freezing yourself, waiting for the day scientists can download your brain into a robot, or injecting yourself with the blood of young people? Well, hold onto your protein shakes, because Bryan Johnson, the Project Blueprint guy, has taken it to a whole new level. And by "new level," I mean he's leading the charge in making immortality as cringey as your Aunt Linda’s Facebook selfies.

Bryan Johnson is a tech billionaire who's decided that simply being rich and successful isn’t enough. No, he needs to cheat death itself. Enter Project Blueprint, the kind of venture that makes Gwyneth Paltrow’s Goop look like a Dollar Store knockoff. Johnson claims to spend $2 million a year on a regimen that includes, but is not limited to, eating a diet more restrictive than a monk on a juice cleanse, tracking every bodily function with the enthusiasm of a Fitbit addict, and engaging in therapies that sound suspiciously like things the X-Men would be subjected to in a lab.

First off, let's talk about the diet. This guy eats like he’s preparing for a post-apocalyptic world where the only survivors are him and a field of kale. Bryan's daily intake is so meticulously measured and weighed, it makes counting calories look like a Vegas buffet. Who knew that in the pursuit of eternal youth, you had to make your taste buds go extinct first? His diet is so devoid of joy, even vegans feel bad for him.

Then there’s the exercise routine. Johnson’s workout regime could make a Navy SEAL tap out. It’s like he’s training to be the last human standing when the robots take over. But if you're spending $2 million a year on this, you'd expect the results to be more…exciting? Yet here we are, looking at a guy who's transformed himself into a caricature of midlife crisis meets dystopian health guru. Seriously, Bryan, it’s okay to have a cheat day. Maybe a donut won't rob you of a few milliseconds off your lifespan.

Oh, and let's not forget the daily blood tests, the supplements that could stock a GNC for a year, and the “young blood” infusions that sound like a plot twist in a low-budget horror movie. Johnson's on a mission to have the body of an 18-year-old, but what he’s really done is turn himself into a real-life Benjamin Button: a man desperate to age backwards, but somehow ends up just looking... weird. His body might be getting younger, but the man in the mirror seems to be asking, “Was all this really worth giving up the sweet, sweet pleasure of pizza?”

The irony of all this is that Bryan’s desperate attempt to stave off the ravages of time is doing just the opposite. His project, instead of making him the poster child of longevity, has turned him into a walking, talking warning sign of what happens when you let Silicon Valley ego meet a midlife crisis. This isn’t just about living longer—it’s about living well. And, frankly, if living well means never enjoying a burrito again, maybe it’s time to rethink what the hell we’re doing here.

But let’s be honest, Bryan Johnson is really just a reflection of our collective anxiety about getting older. He’s the billionaire embodiment of that nagging feeling we all have that time’s ticking away, and we’re not going to accomplish everything we want before we shuffle off this mortal coil. But instead of embracing the inevitable with grace, Bryan’s decided to wage a $2 million-a-year war against nature.

So, here's to you, Bryan Johnson, the guy who’s willing to sacrifice everything—money, taste buds, and probably a good chunk of his sanity—in the hopes of outsmarting Father Time. Spoiler alert: Time always wins. But hey, at least you’ll be able to say you went down swinging... with a kale smoothie in hand.